How to Launch an E-commerce Business

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In the wake of the revolution, some paths to business may look more appealing than others over the transition. If you're considering launching an e-commerce business, to tap into regional and global markets, learn from those who have gone before you. Watch the stories of four young entrepreneurs who have launched their businesses on Egypt, in order to learn about the challenges and benefits of going into online retail.


Karim Metwally owns a weaving company, KAF. One might not think of e-commerce as an immediate outlet for woven goods, but now, with the help of Egypt, he's now doing well enough to think globally in terms of his expansion.

Anas Tolba, the co-Founder of NAS design printed T-shirts, discusses how persistence and perseverance were the keys to his success, and how e-commerce allowed him to transcend barriers of time or distance.

Dina Fadel, reveals how she started Joud Store with a simple question: why only create simple tile coasters, if you can create a masterpiece out of them? Her idea evolved into a business where you can find an artistically elegant set of home accessories, mugs, coaster-art and trays. Her advice for garnering success in e-commerce? Put yourself in the customer's shoes.

Islam Saleh operates Skinzo, which sells sleek laptop covers. Islam notes a critical positive element of going the e-commerce route: "You can sell your products while you're asleep."

See these stories and learn more about Egypt on their Facebook page.

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