Creating Interactive Brand Experiences: Tarek Dajani of Cleartag [Wamda TV]

Tarek Dajani, the Founder and CEO of web and graphic design firm Cleartag, discusses the cool ways that Cleartag uses new technologies to create interesting interactive brand experiences, such as using RFID (radio-frequency identification) to embed information about products into scannable tags, and QR codes to embed videos in plastic prepaid cards.

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