Why is Magento an Ideal Solution?

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This article is written for Wamda as part of a series on e-commerce by 7arake.com.

One of Magento’s best properties lies in the fact that it is a system for content management that specialises in e-commerce. It tackles all of the relevant aspects, from setting up an e-store to showcasing and categorizing products, payment methods, and dispatch services, not to mention means of interacting with customers. All of these features are automatically accessible with Magento. The platform is also frequently updated to keep up with the development of international e-stores.

To demonstrate Magento’s properties and its usefulness to entrepreneurs who are keen to establish developed e-stores, we will be focus on those developed features of Magento that are most suited to the business sector in the Middle East.

First of all, we need to alert the business sector to the fact that the Magento market is amongst those with constant movement in the field of applications. There are hundreds of applications in the Magento market which suit of all the needs of an e-store owner. With Magento, you do not need to search for a developer to add new features onto your store; you and your staff can manage your e-store simply by using Magento's applications.

In this article, and in following ones, we will detail all of Magento’s features. He we begin with the e-store Admin Panel.

This is where the products of an e-store are being displayed.

The catalogue displays products according to the following:

1- Price

2- Name of product

3- Status of product (visibility optional) – a feature most useful when a product is in the manufacturing phase

4- Quantity

5- Type of product, which can be:

- Simple

- Complex (or made-up of more than one simple product) – an example on this is “shoes”. Shoes come in different sizes and colours and in this case, one pair of shoes is a complex product consisting of more than one simple product, which in their turn are a choice of size and colour

- Intangible – this type of product is not quantifiable, like software

- Downloadable – a customer could download a file they purchased after payment had been confirmed, like a research paper or a film

- Products can be displayed in groups of 20, 50, 100, or 200

- Products can be displayed in an ascending or descending order

In this article, we gave a brief review on the Catalogue section of the Admin Panel. In following articles, we will tackle the Sales, Upgrades, Clients/Customers, Newsletter, and Settings sections in detail in order to provide our readers with a larger understanding of the advantages Magento can offer.

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