Mumzworld partners with Legoland Dubai

Two leading brands in the child industry team up to offer mothers and children (aged 2-12) a better experience when visiting the UAE’s first themed park: LEGOLAND® Dubai.

Mumzworld.com®, an ecommerce website for kids, has taken on the role of the official exclusive presenting sponsor of the Baby Care Centres in both LEGOLAND® Dubai and LEGOLAND® Water Park, allowing the retailer to pre-empt and tend to mothers’ needs, when enjoying the 60 rides, attractions and building experiences at the parks.

Baby Care Centres provide mothers with a private and comfortable space for feeding, changing, or simply taking a break, and a support desk. Mumzworld.com® will also offer access to products, such as diapers, sunscreen, wipes, disposable bibs and feeding aids across retail outlets in both parks.

Mumzworld.com®’s on-ground presence comes as part of a five-year partnership agreement between LEGOLAND® Dubai and Dubai-founded Mumzworld.com®, positioning Mumzworld.com® as the exclusive Baby Care Centre sponsor across LEGOLAND® Dubai and LEGOLAND® Water Park.

This partnership will also allow Mumzworld.com® customers to access unique offers and ticket sales for LEGOLAND®Dubai.

Commenting on the partnership agreement, Mona Ataya, CEO and founder of Mumzworld.com®, said: “Mumzworld.com®’s goal at LEGOLAND® Dubai and LEGOLAND® Water Park will provide a great deal of convenience and support for visiting families – something which Mumzworld.com® is already recognized for. Not only do we want children to have fun, but we also want parents to have ease of mind when visiting the parks.”

“As the region’s only theme parks designed specifically for families with children aged 2-12, partnering with a company like Mumzworld.com® that embodies such a strong family focus was a natural fit,” stated Siegfried Boerst, general manager of LEGOLAND®Dubai. “We look forward to working with Mumzworld.com® to bring their popular offerings to mums and families that visit our parks.”

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