Launching PepsiCo Snacks Innovation Challenge at #RiseUp2017

PepsiCo is committed to encouraging healthy lifestyle, improving the availability of affordable nutrition and enhancing sustainable agriculture capability and would like to expand this commitment to include entrepreneurship, acknowledging the added value in merging its commitments with the startup scene.

Entrepreneurs are flourishing in Egypt, cultivating a culture of innovation and creating job opportunities. PepsiCo aspires to play its part in supporting the entrepreneurship ecosystem by creating, launching and executing a program to identify and grow seed/early growth stage startups in the Food and beverage industry.

In that sense, PepsiCo is bring “Snacks innovation challenge” competition to help provide mentorship, expertise, exposure and training to startups in Egypt, in addition to technical assistance and capacity building from its partners

What is the challenge?

We would like to challenge Entrepreneurs to

1. Re-envision snacks packaging design as an environmentally friendly practice. Create what they believe will be the future of packaging

2. Innovate in developing a premium healthy snack that consumer can enjoy between meals, break their boredom and destress from life pressures

3. Develop new digital technologies/ tools that can be utilized to deliver strong brand experience and engage consumers with PepsiCo brands

Want to know more?

Join our workshop at The Greek Campus’s Jameel Auditorium on December 3rd at 10 am. You will get the chance to learn more on PepsiCo Snacks challenge and how we can support you to bring your idea to life!

Participants will be given the chance to develop and scale up their ideas by the region’s top leaders through a two-month program that will include training, mentoring and networking with community organizations and investors.

The competition process:

·         December 1-3, 2017- Announcement of the challenge at Rise up Summit and online submissions opened

·         January 15th , 2018- Deadline for submission

·         February 15th , 2018 -  Announcement of selected top 10 start ups

·         March 15th, 2018 – Two weeks boot camp for selected start-ups

·         April 15th , 2018 – Final pitch and winners announcement

Participants will be given the chance to develop and scale up their ideas by the region’s top leaders through a two-month program that will include training, mentoring and networking with community organizations and investors.

Apply for the competition through clicking PepsiCo’s logo on Rise Up’s Partners Page: https://riseupsummit.com/#/partners

The prize:

The prize for winning the PepsiCo Snacks innovation challenge is a unique opportunity to attend a management course at one of the top 10 business schools in the world. The management course is a five weeks program that focuses on scaling up business and helping it grow.

Don’t miss the chance of being part of PepsiCo Snacks challenge.

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