Saudi Arabia's Flex League closes six-figure seed round

- Saudi Arabia-based sportstech platform Flex League has closed a six-figure USD Seed round, led by The Professional Tennis Academy and PAD-L Group.
- Founded by Ibrahim Akeel, Faisal Sindi and Mazen Madani, Flex League enables players to join competitions, book courts, and track their progress.
- The funds will be used to launch a new court booking system, expand into new Saudi and MENA markets, and grow the engineering and operations teams.
Press release:
Flex League, the Saudi sports-tech platform transforming the competitive padel and tennis scene, has closed a six-digit USD Seed round. With nearly 10,000 players, it’s rapidly becoming the go-to platform for competitive and community-driven racquet sports in the region.
The round was led by The Professional Tennis Academy and PAD-L Group, Saudi-based strategic investors who operate commercial padel and tennis courts across the Kingdom. Beyond capital, their support gives Flex League access to prime venues, active communities, and industry expertise - aligning with its mission to connect digital and on-ground racquet sports.
The funds will be used to accelerate Flex League’s next phase of growth, including:
- Court booking system launch—Introducing a full-featured court reservation platform that integrates with matchmaking and competition tools.
- Market expansion – Targeting growth in key Saudi cities and across the MENA region.
- Team growth – Hiring across engineering, product, and operations.
“With this investment, we’re creating a unified platform where players can compete, connect, and now book courts - all in one app,” said Ibrahim Akeel, CEO of Flex. “At the same time, we’re giving court operators the tools they need to run tournaments, drive community engagement, and contribute to the competitive ecosystem.”
FlexFlex League is a Saudi-based sports-tech platform enabling players to join competitions, book courts, and track their progress. Originally built to let players compete on their own schedules through flexible amateur leagues, Flex League now also provides venues with the tools to manage tournaments, engage local communities, and contribute to national rankings in the region’s rapidly growing racquet sports ecosystem. Ready to play? Download Flex League to compete, connect, and track your progress.