Cairo-based Ordera has raised a six-figure seed round from Alexandria Angels in Egypt and DAAL VC from Saudi Arabia, with participation from AUC Angels.
Launched in 2019 by Karim Abdel Kader, Noha Bassiouny, and Abeer Mostafa, Ordera is a mobile-based platform that focuses on contactless drive-through and on-the-go pick up options. The platform enables users to order-ahead, pay and pick up orders when they are ready without having to wait in queues or worrying about the risk of getting in to close contact with anyone.
The company claims to have witnessed an uptick in the number of users and orders as well as the restaurants and outlets listed on its platform over the past period.
"Ordera is revolutionising the food takeout industry. They have a great product that is much needed by customers, backed by a passionate and dedicated team. Their business continues to grow and expand rapidly and firmly, and we're proud to have them among our portfolio companies" said Tarek ElKady, founder and chairman of Alexandria Business Angel Network.
“We are very excited about this significant milestone in the journey of Ordera” Karim Abdel Kader, CEO at Ordera told MAGNiTT. The funding will enable the company to further grow its user and vendor base, expand to other cities and enhance their product development, Abdel Kader added.
“Post-Covid-19, F&B, and retail markets’ conditions changed dramatically. Innovative startups are those who see the opportunity and provide real solutions for business. This is how we valued the opportunity in Ordera. Technology, sustainable business model, and scalability potentials are the factors that drove our attention. With the right and ambitious team in place, we highly believe in the success story that we can build together,” said Abdulrahman Alqahtani, CEO at DAAL.