Wamda

Regional

Shoutout platforms and the growing personalisation of celebrities

Social media platforms proved to be a powerful tool for celebrities across the world to engage directly with their fans, dictate their own...

Social Media

Global

Can a startup’s social capital affect investment?

Rami Deeb is an executive at Talkwalker, a "conversational intelligence" company that delivers social media insights to help...

Social Media

Regional

Facebook's advice for businesses in Ramadan

The impact of social distancing as a result of the Covid-19 crisis has been felt across industries and sectors, with technology and social...

Ramadan Social Media Facebook

U.A.E

The bakery that finds clients on Instagram

The food and beverage sector is incredibly competitive in the Middle East, something that Rami Badawi and Amber Haque know only too well....

Food & Beverage foodtech Social Media

Regional

How Middle East startups can win on social

Lama Abdelbarr leads on digital communications for Middle East & Africa at Talkwalker, a social media analytics platform uses...

Social Media Digital Marketing how to

Regional

The state of social media in the Middle East

Consumers in the Middle East and North Africa (Mena) are among the most active users of social media platforms. The region’s large...

Social Media Facebook snapchat

Regional

The rise of the micro influencer

Social media influencers in the Middle East and North Africa (Mena) region command some of the highest fees in the world, but their...

Branding Social Media influencer marketing

Regional

The growing influence of influencer startups

Like new players in an old game, influencer startups are beginning to find their ground in the region’s digital marketing...

Social Media influencer marketing Facebook

Regional

Video analytics startup Mintrics receives seed funding from Numu Capital

Numu Capital, the Dubai-based venture capital seed fund, has invested in Mintrics, a social video analytics dashboard. The startup uses...

startup seed investment Social Media

Kuwait

Managing Instagram comments got much easier

This article is a crosspost from Nuwait. 27-year-old Kuwaiti Khalid Al-Mutawa is one versatile man. He travels around the world, runs...

kuwait Nuwait plugn

Regional

How to make a good digital media strategy for your business [Wamda TV]

In a region where internet penetration is rapidly growing (60 percent in 2017), having a good digital strategy for your business is...

Jad Yammine content strategies content

Regional

New startups on the block: May

Startups are launching faster than we can write about them, so here’s our list of raw newbies to...

new startups Healthcare Travel

Saudi Arabia

Tapping into social media: the story of Lucidya

Arabic content, be it news or software, has become massively popular, and one Saudi startup is mining that trend in social media...

Saudi Arabia ksa big data

Bahrain

Middle East newspapers need to get with the digital plan

We’re on our smart devices, all of the time. We know that. What we also know is that the majority of us are getting our news from...

Digital Media Index Newspapers digital transformation

Regional

Social Media Week Dubai 2016 [Exclusive discount code!]

Social Media Week is the biggest global conference that brings together thought leaders and practitioners to explore how social media and...

Social Media Networking Innovation

Egypt

Trendak monitors social media analytics in Arabic

Trendak analyses data on social media in three languages including Arabic. (Images via Trendak) Knowing how to ‘read’ social media has alr...

social media monitoring Trendak foreign investment

Regional

Is ecommerce MENA's biggest digital market? [Infographic]

This is an edited crosspost from LinkedIn. Consumers have become smarter and faster in making buying decisions online,...

payment gateway CashU fin-tech

Saudi Arabia

Uturn's edgy Youtube hits get $10M investment

The Uturn team. (Images via Uturn) In November 2015, Uturn Entertainment landed a $10 million investment from Beirut-based VC...

Uturn Saudi Arabia YouTube

Regional

MENA's social media strongholds [Infographic]

Social media has a huge influence on business in the Middle East, be it as a marketing tool or a company platform through which...

google plus snapchat Payfort

U.A.E

Al Ahli Group acquires US based social media company theAudience

Oliver Luckett during an interview with TheWrap UAE based conglomerate Al Ahli Holding Group has acquired theAudience, a social-media and...

Al Ahli Holding Group al-ahli theaudience

Saudi Arabia

What you should know about Saudi’s social media behavior

A screenshot from the video created along with the TOP report Saudi Arabia is still growing into a market that regional and global tech...

TOP Academy the online project TOP

Regional

How big is social media in MENA? [Reports]

Arabic online content is still scarce in the Middle East but social media users are making up for the shortfall, two new reports have...

Social Media Digital Media Science DMS

Bahrain

Third edition of Social Media Masters Forum

The third edition of the Social Media Masters Forum (SMMF2015) will open at the Applied Sciences University in Bahrain on January 28th and...

Bahrain Social Media

Saudi Arabia

Saudis love of Twitter, an online marketers dream

This article has been cross-posted from Firnas.org Twitter is one of the most popular social networks in Saudi Arabia. While for some it is...

twitter Hype Saudi Arabia

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