Regional Tech in food: the transformation of an industry - Register your interest Tech in food: the transformation of an industry. Limited capacity, register your interest here. Wamda is hosting a panel on April... Wamda • 22 April, 2019
Regional The growing influence of influencer startups Like new players in an old game, influencer startups are beginning to find their ground in the region’s digital marketing... Archana Menon • 16 November, 2017 Social Media influencer marketing Facebook
Regional How to make a good digital media strategy for your business [Wamda TV] In a region where internet penetration is rapidly growing (60 percent in 2017), having a good digital strategy for your business is... Maya Rahal • 09 May, 2017 Jad Yammine content strategies content
Regional Here’s how to generate money from content [Wamda TV] A report from Wamda Research Lab on digital Arabic content, noted that content creators have few opportunities to generate revenue through... Abdulghani Kataya • 22 November, 2016 Diwanee Tarek Homsi mnm
Egypt Can new tech trends advance digital advertising? 'Why did Mandolin create a two-bar pack?’ Mandolin Egypt itself did not know the answer but used the question in its social... Menan Khater • 23 October, 2016 Digital Media Advertising Egypt
Global Branding outside the box [Wamda TV] When design consultant Ashley Shaffer and her team were asked to help a long established US insurance company to appeal to a younger... Lucy Knight • 27 September, 2016 ideo MIT Media Lab uae
U.A.E From mortgages to Nancy Ajram, one man makes his digital mark on pop culture Celebrity beta website Najem is three-months old and dedicated to the lifestyles of MENA's rich and famous. Think Buzzfeed with glamor.... Lucy Knight • 22 September, 2016 Vinelab lebanon uae
What are the 50 most valuable brands in the Arab world? [Infographic] In the Arab world, the strongest brands seem to be those with a government backing. Of the top 50 brands, compiled in a study by Brand F... Ahmed Gabr • 21 July, 2013 brands Infographic
Would your kids play in an online world? Dubai design agency RBBi launches Worldoo “Nobody talks about what happens after the first click,” says Amol Kadam, cofounder of UX/UI design agency RBBi (Red Blue Blur ideas) in D... Glen Dalakian II • 09 June, 2013 kids Social Networks Design
DIC Excellence Series: Facebook Page Optimization in Dubai Dubai Internet City is hosting a talk titled “Facebook Page Optimization” as part of their Excellence Series. The event... Wamda • 15 May, 2013 Social Media Social Networks
Meet Egypt's new entrepreneurship magazine: Ideaneurs Entrepreneurship is about failure just as much as it is about success. That's the idea behind Ideaneurs, a... Hanan Solayman • 03 June, 2013
Looking to Boost Your Career? Here’s What to Do (And What Not to) When looking for a new job, or trying to advance in your current career path, there are a few do's and don'ts to keep... Lama Ataya • 24 April, 2013 Tips Programme
The Rise of Video Advertising [Infographic] Did you know that 70% of digital media marketers use video as a means of advertising, while 58% use webinars and webcasts?A new infographic... Ahmed Gabr • 16 April, 2013
5 Tips for Writing a Good Job Pitch I’m sure every employer in the region has seen an e-mail like this: Dear Sir/Madam, I learned about you from a reliable source. I want to o... Glen Dalakian II • 13 March, 2013 Tips Programme
How Egyptians Are Using Social Media [Report] Inspired by the Egyptian Revolution on January 25, 2011, startup 25trends released their first report today on social media trends in... Glen Dalakian II • 28 February, 2013 Analytics Data Egypt
4th Global Islamic Marketing Conference - Istanbul, Turkey Building off of the last two conferences organized by the International Islamic Marketing Association (IIMA) in Dubai in 2011 and in Abu... Wamda • 28 February, 2013 Conferences Marketing Competitions
PR 101: A Guide for Startups I am regularly approached by businesses, some on the cusp of existence, others barely launched, and a few even celebrating their ten year... Serene Touma • 13 January, 2013 Advertising Marketing Media
Souq in Egypt: Not Relinquishing its Crown Anytime Soon I visited the new challenger recently, so it was only fair I also visit the undisputed champion. The two companies I’m talking about a... Omar Aysha • 18 October, 2012 Daily Deals Demystifying E-Commerce Ecosystem
User Experience vs. Usability: How Can Startups Enhance Their Brand? When it comes to user experience and usability, both of these terms are still very new to this market, so it’s not surprising that people s... Amol Kadam • 22 October, 2012 Digital Marketing Ecosystem Marketing
Interact Egypt Resuscitates Seaside Tourism Using Social Media Egypt’s revolution has been a godsend for global news channels, and freedom loving Egyptians of course, but it has also scared off t... Omar Aysha • 15 October, 2012 Social Media Social Networks Travel
Amidst Daily Deals Market Shuffle, Are Major Changes on the Horizon? After news of changes at Cobone and Groupon UAE yesterday, more is shifting in the daily deals space globally, with eBay's launch... Glen Dalakian II • 11 October, 2012 Daily Deals E-commerce Expansion
How to Build a Global Brand: Plamen Russev of Webit Congress [Wamda TV] Webit Congress kicks off today, bringing over 187 speakers from 72 countries to Istanbul for a conference focusing on the digital, ... Nina Curley • 10 October, 2012 Conferences Digital Media Mobile Apps
Wamdat Empower Talk: Zafer Younis of The Online Project [Wamda TV] At our June CoE E-Commerce event, Zafer Younis, co-founder and CEO of social media agency The Online Project discusses how new brands can... Wamda • 03 October, 2012 CoE E-Commerce Social Media COE
Demystifying E-Commerce: How to Offer Competitive Customer Service A customer service strategy for an online store is as critical as it is for a brick and mortar. Some may start with the misguided... Nader Museitif • 24 June, 2012 Demystifying E-Commerce E-commerce